Canadian Electrical Wholesaler

 

EWEL

August 3, 2017

Drexan Energy Systems Inc. (Drexan) and Electrical Wholesalers Edmonton, Ltd. (EWEL) are pleased to announce the appointment of EWEL as the exclusive, authorized, stocking Master Distributor for all Drexan products throughout the Provinces of British Columbia, Alberta, and Saskatchewan. The combination of Drexan’s unique, high-quality, innovative products and EWEL’s reputation for customer-care and solid service as well as technical and market expertise is a powerful addition in addressing the demands of Western Canada’s industrial and commercial construction industries.

The partnership solidifies and strengthens the customer-focused businesses of both Drexan and EWEL. Drexan’s longstanding reputation and expertise have made them a worldwide leader in the heating cable market. “We’re pumped to have EWEL on board as our Western Canadian Master Distributor”, says Steve Makar, Vice President of Drexan. “EWEL’s level of service and responsiveness matches what our customers expect from our products.” With innovative products like PipeGuard CMH, a direct replacement for series MI cable, Drexan is on the leading edge of heating cable technology. EWEL principal and COO Terry Black is enthusiastic about the partnership. “We’re all in with Drexan. We’ve got the product chops, the selection, and the resources to make this work for everyone – especially our customers. From cable to controls to support, we’re in.” 

http://www.drexan.com/

http://www.ewel.ca/

 


By Shoynear Morrison

The importance of using the right tone within communications and marketing can be easily underestimated. Within these fields words are used to convey specific messages and meaning regarding a brand.

What does the word tone mean and how can understanding its meaning allow you to apply this literacy device?

Well... The Merriam-Webster Dictionary defines the word tone as an “accent or inflection expressive of a mood or emotion, the pitch of a word often used to express differences of meaning.” Aka… tone, is the way we say something and creates emotion. 

 

Read more...

 

 

 

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